Abstract
Promoting pro-environmental behaviour among individuals could help to mitigate climate change. In this research, we tested the effect of self-determined motivation on pro-environmental behaviours related to household energy consumption. A questionnaire survey was conducted in Hong Kong (n = 1004) to examine the importance of self-determined motivation on pro-environmental behaviours that promote climate change mitigation. Our results indicated that incorporating self-determined motivation into a model of goal-directed behaviour (MGB) improved its predictive power and that both the intrinsic and extrinsic motivations of an individual were important predictors of pro-environmental energy consumption behaviour. The empirical results suggest measures that can be used by the government to motivate residents’ pro-environmental energy consumption behaviours and to achieve the goal of reducing greenhouse gas emissions for a metropolitan area in southern China. Copyright © 2016 Springer Science+Business Media Dordrecht.
Original language | English |
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Pages (from-to) | 549-561 |
Journal | Energy Efficiency |
Volume | 10 |
Issue number | 3 |
Early online date | Aug 2016 |
DOIs | |
Publication status | Published - Jun 2017 |
Citation
Cheung, L. T. O., Chow, A. S. Y., Fok, L., Yu, K.-M., & Chou, K.-L. (2017). The effect of self-determined motivation on household energy consumption behaviour in a metropolitan area in southern China. Energy Efficiency, 10(3), 549-561.Keywords
- Energy-saving behavior
- Self-determined motivation
- Theory of planned action
- Household energy consumption
- Hong Kong