How awareness of the observational learning effect influences consumers' decisions in the online configuration process

Y. T. CHENG, H. L. CHOI, Yue WANG

Research output: Chapter in Book/Report/Conference proceedingChapters

Fingerprint

Dive into the research topics of 'How awareness of the observational learning effect influences consumers' decisions in the online configuration process'. Together they form a unique fingerprint.

Keyphrases

Computer Science