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Exploring the perceptual and behavioral outcomes of public engagement on mobile phones and social media
Yuan WANG
, Eyun-Jung KI
, Yonghwan KIM
Academy for Educational Development and Innovation (AEDI)
Research output
:
Contribution to journal
›
Articles
›
peer-review
17
Citations (Scopus)
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Dive into the research topics of 'Exploring the perceptual and behavioral outcomes of public engagement on mobile phones and social media'. Together they form a unique fingerprint.
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Keyphrases
Mobile Phone Media
100%
Mobile Social Media
100%
Electronic Word-of-mouth Communication
75%
Positive Electronic Word of Mouth
75%
Organizational Attachment
25%
University Identification
25%
Psychology
Public Engagement
100%
Mobile Phones
100%
College Students
75%
Social Sciences
Electronic Word of Mouth
75%