This article discusses the evaluation results of the Environmental Educators' Initiative (EEI), a large-scale national environmental education (EE) project, that has generated extensive international and national visibility. One of the notable experiences of EEI is the successful tripartite management and partnership between the Ministry of education (MOE), the World Wildlife Fund (WWF) China, and British Petroleum (BP). Such a partnership model, involving the government, a business corporation, and a nongovernmental organization (NGO), could be adopted as a model for promoting EE/Education for Sustainable Development (ESD) in other countries especially those with a centralized education system. However, both in-depth theoretical and practical exploration of a unique, "Chinese Green philosophy" and/or green approach(es) to EE/ESD (perhaps through a synthesis of Eastern and Western cultures and EE/ESD approaches) in the context of China is needed for long-term development. Copyright © 2010 M.E. Sharpe, Inc. All rights reserved.