A SWOT analysis of exporting Hong Kong’s higher education to Asian markets

Wai Wa Timothy YUEN, Chi Keung Alan CHEUNG, Yuet Mui Celeste YUEN

Research output: Chapter in Book/Report/Conference proceedingChapter

2 Citations (Scopus)

Abstract

With the rapid economic growth and development of the Asian economies in recent decades, there has been a continued rise of students in Asian countries studying outside their home country. The importance of the Asian market has been acknowledged by countries keen on exporting educational services. Hong Kong is aspiring to be an education hub. If this is to be achieved, strategic analysis in relation to how the territory can export its education service to the Asian region is much needed. This study attempts to highlight the major strengths, weaknesses, opportunities, and threats of Hong Kong’s higher education in relation to its potential of being a regional education hub in Asia. It follows the study visits which the researchers conducted in such Asian countries as India, Malaysia, and Indonesia, which are important sources of international students in the region. To ensure that the latest trend of development can be accurately reflected, further literature review and documentary studies subsequent to the visits were conducted. The paper concludes by examining the implications for the Hong Kong government and the higher education sector when they seek to capture these increasingly growing Asian markets. Copyright © 2016 Springer Science+Business Media Singapore.
Original languageEnglish
Title of host publicationInternationalization of higher education: The case of Hong Kong
EditorsYin Cheong CHENG, Alan Chi Keung CHEUNG, Shun Wing NG
Place of PublicationSingapore
PublisherSpringer-Verlag Singapur
Pages101-124
ISBN (Electronic)9789812876676
ISBN (Print)9789812876669
DOIs
Publication statusPublished - 2016

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market
education
Hong Kong
Singapore
Indonesia
Malaysia
economic growth
student
threat
India
economy
trend
science
literature

Citation

Yuen, T. W. W., Cheung, A. C. K., & Yuen, C. Y. M. (2016). A SWOT analysis of exporting Hong Kong’s higher education to Asian markets. In Y. C. Cheng, A. C. K. Cheung, & S. W. Ng (Eds.), Internationalization of higher education: The case of Hong Kong (pp. 101-124). Singapore: Springer.

Keywords

  • Hong Kong
  • Higher education
  • Internationalization of education
  • Export of education
  • Educational services
  • Asian markets